It’s that time of the year again. The holidays are getting into full swing. Today I’m on a jet plane heading for a shindig in Los Angeles. Yup, it’s party time in the land of the sun. Especially for those of us in entertainment. We’re meeting up, having a few drinks and seeing what kinds of projects we can look forward to in the new year. One thing I can appreciate with the party I’m attending tomorrow being thrown by SESAC is that they really know how to throw a great party. This time around I’m going to be bringing up conversations about how to promote Christmas media with a few people I know.
The main reason has to be due to the notion that I have my own releases of Christmas music. I have a three CD set called Christmas Past, Christmas Present, Christmas Future. One idea I ought to think of is doing a box set. Though I haven’t really given it a lot of thought. A three CD boxset seems a little small. I probably need to consider doing an additional CD of Christmas music, a 4th one and make that a boxset. That would make sense to me.
Oooh, then adding a DVD of videos for a bunch of the songs, combined with footage of the recording of the 4th CD would be a great idea too. Hmmm… Notice I’m brainstorming on this as I’m writing this?
Better yet, you’re a music consumer. So let’s get a discussion going in the comments below. What would make a great boxset of holiday music? What kinds of things would you want included in such a package? How many CDs would you expect? Would having video be a good bonus? Should there be a holiday story book in it? Do you like stickers or maybe a foldout ornament?
While we get the discussion going, let’s listen to some music from the Christmas Future release. It’s called Yuletide Romeo. It was originally written by a couple of friends of mine. I liked the song so much that I decided to do my version of their song. Totally great song. Enjoy listening here and then get it in your library as well. I’ll love it. You’ll love it. Your friends and family will love it.
I think there’s a real good thing being hatched here. Might be a good idea to be brainstorming with people I’m meeting at holiday parties in the next few days. Probably also a good idea to see what other musicians are creating around Christmas media.