When it comes to computers and now phones, the media likes to hype the concept of the Mac killer or the iPod killer or even the iPhone killer. Other companies like to do it too. Why? Because Apple creates aesthetically pretty gadgets that tend to work rather well.
Now comes the age of the Google killer. The dawn of time where people will always refer to search as googling. Kinda like Kleenex for tissues. Yesterday there was a ton of hype around a new search engine called Cuil (pronounced: cool). Cuil claimed to have indexed every page on the internet. I’m going to make the postulation that it’s every public page on the net. Cuil boasted to have 3x the number of pages of Google. And all the more enticing to the story is that Cuil features four major ex employees from Google.
Methought it was the making of a diamond. However, upon attempted use of Cuil I found that it brought up thousands of pages that were irrelevant. Then it would put pictures up next to the links and lots of the pictures had no correlation to the content.
The good of a search on Cuil is the layout. I actually liked the layout of how Cuil arranged the page. Because of some of the very obscure content it pulled up, I found that there are a lot of sites out there with crazy information about me and pushing my music in corners of the web that I had no idea about. Is it good or bad? I don’t know.
It’s a matter of not knowing what you’re marketing. I’ve come across a band with a very Americana Roots Rock sound that apparently draw comparisons to the likes of The Rolling Stones, Bob Dylan, and The Pretenders. However, from the songs I’ve heard I hear something completely different. My pick is one that really reminds me of Lucinda Williams. It’s got a real fun vibe. Very country blues. Not exactly what I was expecting based on what I was told I’d hear.
What’s to like? The I-don’t-care attitude of the guitar. The bouncing drums. The simple pulsing bass. The wandering lyrics and talk-singing vocal. The tag line has a really good hook to it. Then there’s the guitar solo that goes wherever it may roam and doesn’t care. The bonus of it is that it fits in and doesn’t distract.
Unlike Cuil, I’m liking this song. I think the Stone Coyotes will need to retool their marketing a little bit to get a better view of how others hear them. When they do that, I think they’ll have a much easier time of getting new fans. How about you? A new fan?
Go get it now!